Nizan, Amit
Launch! Advertising and Promotion in Real Time
Solomon, Michael, Duke Cornell, Lisa, and Nizan, Amit
From the publisher: Launch! Advertising and Promotion is written for advertising and promotion courses taught to students in the business school and journalism & mass communication students.
This textbook is the first of its...
Text
Textbook
College / Upper division and Community college / Lower division
Student and Instructor
OER1
Text1
Duke Cornell, Lisa1
Nizan, Amit[remove]1
Solomon, Michael1
en1
Saylor Foundation1
2020/2021 Course Redesign Grant Cohort1
Marian University1
Marketing (MK 203)1
PALNI1