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  • Launch! Advertising and Promotion in Real Time

    Correspondências de palavras-chave:
    O Criador:

    Solomon, Michael, Duke Cornell, Lisa, and Nizan, Amit

    Descrição:

    From the publisher: Launch! Advertising and Promotion is written for advertising and promotion courses taught to students in the business school and journalism & mass communication students.

    This textbook is the first of its...

    Tipo:

    Text

    Tipo de recurso de aprendizagem:

    Textbook

    Nível de educação:

    College / Upper division and Community college / Lower division

    Público:

    Student and Instructor

  • Principles of Sociological Inquiry – Qualitative and Quantitative Methods

    Correspondências de palavras-chave:
    O Criador:

    Blackstone, Amy

    Descrição:

    From the publisher: The author of Principles of Sociological Inquiry: Qualitative and Quantitative Methods, Amy Blackstone, started envisioning this textbook while sitting in her own undergraduate sociology research methods...

    Tipo:

    Text

    Tipo de recurso de aprendizagem:

    Textbook

    Nível de educação:

    College / Upper division

    Público:

    Student and Instructor